Simple Story Tip #2: Use Words People Understand
November 25, 2023
Are you confusing your audience when delivering a talk, a deck, a sales pitch? There is one simple thing that a surprising number of people
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Are you confusing your audience when delivering a talk, a deck, a sales pitch? There is one simple thing that a surprising number of people
Are you boring folks?Losing their attention? You probably have not made sure that your pitch, speech, memo, or other story have stakes: there is nothing
I know many (most?) of the people involved in most of these companies. And, yes, we have all made a lot of dumb choices and bad decisions. But that was true during the fast-growth stage of podcasting, too.
I’m not sure there was any set of choices in which these companies would have succeeded.
What changed is that podcasting became mature and the economics fundamentally shifted.
From Brooklyn to a farm in rural Vermont Five years ago, almost to the day, I left my dream job: staff writer at The New
I use a simple set of rules to decide whether or not I want to take on a project. I find it very helpful. I
The primary goal of dramatic storytelling is to entertain.
The primary goal of business storytelling is lasting persuasion.
Each engagement is unique. But they all start with a conversation. Reach out and let me know how we can help you nail your story.